A showroom brief with more than one wall to solve
The client, a showroom operator in Kempton Park, wanted display imagery that could be seen from the entrance, the service counter and a secondary seating area without every wall looking the same. The room had mixed daylight, overhead LEDs and a fair amount of glass, so the panel plan needed to work in changing light through the day. They also wanted a clean result that would suit sales meetings and walk-in traffic, not a busy gallery look.
We worked from supplied artwork and measured wall zones to set the visual rhythm. The main requirement was that each section should stand on its own, while still reading as one connected presentation across the room.
- Location: Kempton Park, Gauteng
- Use: showroom display across several wall zones
- Artwork type: branded and photographic imagery supplied by the client
- Display goal: clear viewing at near and mid distance
File handling, resolution checks and the first layout pass
The artwork arrived in mixed file formats, so our first step was file checking. We confirmed image rights with the client before production and reviewed each file for print size, cropping and edge detail. Because the panels were going to be viewed at different distances, we looked closely at resolution and whether any image needed a safer crop to keep key subjects out of the trims.
Where the source files were tight, we recommended a rework or a different panel size rather than pushing the image too far. That kept faces, logos and important details clean at final size. In a showroom like this, soft edges show up quickly under lights and it is best to sort that out before printing.
- File checks and resolution review
- Crop planning for multiple wall zones
- Colour preparation for coated aluminium
- Layout alignment between panels
Why coated aluminium was the right material here
We supplied dye sublimation onto coated aluminium photo panels because the surface gives a crisp finish and holds detail well indoors. The coating accepts the ink into the surface layer during transfer, which helps keep the image sharp and the colour even. For a showroom that sees daily foot traffic, the hard panel face also handles cleaning better than many paper-based options.
The client chose a mix of gloss and matte finishes. Gloss gave stronger punch on the main feature wall, while matte was better in sections facing direct light and reflections. We also used white base panels for the brightest colour work and brushed aluminium for a few areas where a metallic texture added depth without distracting from the image.
- Coated aluminium photo panels
- Gloss and matte finish mix
- White base and brushed aluminium options
- Indoor display suitable for offices, showrooms and reception spaces
Sized to the room instead of forcing one template
The display was scaled to several wall zones using coordinated panel sizes. Rather than repeat one format everywhere, we adjusted the panel widths and heights so each wall had the right balance for its shape. This gave the room a steadier flow and avoided awkward gaps around door frames, corners and fixtures.
We also kept the hanging points consistent where possible so the installation team could move through the space efficiently. That matters when a site is active and the client does not want long interruptions to trading. The finished set included a mix of larger statement panels and smaller link pieces that tied the zones together.
- Custom sizing for each wall zone
- Coordinated panel set across the showroom
- Careful spacing around doors, switches and edges
- Mounting plan matched to wall structure
Mounting, packing and the on-site handover
We supplied hanging hardware appropriate to the panel sizes and the wall conditions provided by the client. The mounting method was chosen to keep the panels level and allow neat spacing between pieces. Packing was done to reduce corner marks and surface scratches during transit, which is always worth the extra care on coated aluminium.
The full job ran over three weeks from file review to dispatch. Week one covered layout and file checks, week two covered print production and curing, and week three covered finishing, mounting prep and delivery. For a Kempton Park site with regular customer movement, that timing gave the client enough room to plan the install around their own schedule.
- Timeline: 3 weeks from review to delivery
- Hardware supplied generically for secure wall hanging
- Protective packing for transport
- Delivery arranged for the Johannesburg area
What changed once the panels were up
The finished display lifted the room without overwhelming it. The coordinated sizes helped the imagery read as a planned feature rather than separate pieces on a wall, and the finish choice kept reflections under control. Staff could use the space for meetings and product conversations, while visitors got a stronger visual cue as soon as they walked in.
Because the panels were prepared with the room layout in mind, the final result landed neatly around the existing fittings. That saved the client from patching around mismatched sizes or wrestling with unnecessary glare. It also made the walls easier to maintain, which matters in a place that gets daily handling and the occasional dusty day from Gauteng traffic.
Key facts
| Project location | Kempton Park, Gauteng |
|---|---|
| Client type | Showroom operator |
| Product | Dye sublimation aluminium photo panels |
| Finish mix | Gloss, matte, white base and brushed aluminium |
| Timeline | 3 weeks |
| Scope | File checks, layout planning, production, mounting prep and delivery |







